Author Archives: Jessica Clausen

Master B2C marketing channels for lead gen

Take your consumer relationship to the next level, here’s how to master Lead Gen marketing. A foolproof consumer marketing strategy starts with a thorough understanding of available marketing channels and the ways they can boost your consumer reach. No matter the size of your business, whether you’re running an international corporation or small start-up, the […]

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Hit the right audience with Google Ads

With 71% of search traffic clicks going to results from the first page, it’s no wonder that’s where every business wants to be. What if we told you there was a way to pay your way to the top of Google search results? Google Search Advertising, also known as Google AdWords or PPC, is the […]

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Which social media channel is right for my business?

Get the most out of social media by managing your approach strategically. Here’s how. Social media gives small businesses the opportunity to reach millions of customers all over the globe at a fraction of the cost. In fact, according to the Telstra Small Business Intelligence Report, 54% of customers say an up-to-date website and social […]

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Google Ads hacks that’ll have you reaching further without moving a muscle

Whether your business is new or old, small or large, the basis to success for every business is tapping into the digital marketing space. Here are some handy tips to tackling the Google Ads juggernaut. When it comes to a successful marketing campaign in the 21st century, if you’re not utilising digital marketing it may […]

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